40% Practice Growth & A New Location
How Westcoast Denture Clinic transformed their business with measurable, targeted digital advertising strategies.
40% Increase
in Sales & Patient Inquiries
New Location
Opened to Meet Demand
100% Verificable
ROI Tracking & Reporting
Stuck on the Traditional Media Plateau
Before partnering with Azura, Westcoast Denture Clinic relied on traditional methods like radio and the Yellow Pages. While they had a steady stream of patients, they were stuck on a growth plateau.
The biggest challenge was invisible ROI. They were spending significant budget but had no way of knowing which ads were actually driving phone calls and appointments, making it impossible to scale effectively.
The Pivot to Targeted Google Ads
Azura Marketing stepped in to modernize their approach. We shifted their focus from broad, untrackable media to a highly-targeted Google Ads campaign designed to capture high-intent searches.
- Strategic Targeting: Focused on specific service keywords within their immediate geography.
- Budget Optimization: Crafted a campaign that balanced cost-per-click with maximum outreach.
- Conversion Tracking: Implemented robust analytics to track every call and form fill back to a specific ad.
Key Results: The Year-One Impact
40% Patient Inquiry Growth
Experienced a massive surge in new patient sales and inquiries within the first year of the new strategy.
Expansion Realized
The consistent volume of new business provided the confidence and capital to open a second clinic location.
Concrete ROI
Moved from guessing to knowing. We now have clear evidence of ROI, allowing for confident budget scaling.